For Store Owners

We get it: fees are tough on small businesses. But debit minimums shift costs to the people least able to pay and violate network rules.

Compliant options

• Small, clearly posted surcharge that complies with network rules.
• Cash discount programs that are transparent and honest.
• No surprises at the register—clarity builds trust.

Why this matters

Our movement focuses on stopping abusive and illegal practices, not punishing local shops. We want a fair playing field where customers aren't penalized for using their debit cards.

Get verified

Interested in being “verified compliant” when we launch it? Reach out and we'll work with you to make sure your signage and practices align with network rules.